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Learn core marketing concepts
Develop and apply different marketing strategies
Utilise SEO and Keywords to improve your businesses reach
Optimize your content for different audiences and devices
Discover the best social media channels for your target audience
Set out your goals and KPIs
Online | 18 Credits | Expert Lectures
Backlog Criteria: Any student with permissible backlogs upto 3rd semester under the regulations govern
Minimum CGPA Requirement: The minimum CGPA required to maintain up to the 3rd semester for the minor d
Continuous Maintenance: Sustaining a CGPA of ≥ 5.0 is crucial to keep the Minor's registration active.
Students are required to complete as many courses as required to earn at least 18 credits from a minor
Creating a digital marketing strategy
Discover the best social media channels for your target audience
Research and develop blogging strategies
Hands-on approach to leveraging AI in content creation, focusing on tools and strategies that enhance modern marketing workflows.
Research, plan, create and post social media content
Implementing a Google search campaign
How to optimise your social media strategy
Manage your blog and use data to improve performance
Manage your social media marketing efforts, online reputation, crisis response and social media policies
Leverage AI to enhance productivity and make data-driven decisions.
Introduction to Digital Marketing
Social media marketing
SEO and Digital marketing
Blogging, Content marketing and Vlogging
AI enhanced growth marketing
AI driven content mastery for marketers
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Programme Fee: INR 6000 |
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Register to Honour/Minor degree by filling online application and by paying registration fee.
Get your online application approved.
Start enrolling to Honour/Minor degree program.
Admissons are closed once the requisite number of participants enroll for the upcoming cohort. Apply early to secure your seat.
Deadline:31-Jul-2025
A minor degree is an optional and supplementary area of study that students can pursue alongside their primary or major degree. While the major is the primary focus of a student's academic pr
Registration for a minor degree starts from the fourth semester of the B.E./B.Tech. program.
Students are required to complete all required minor degree program courses and earn at least 18 credits before completing the major degree program
Yes, all prerequisite courses for the minor must be passed before major degree completion.
Still have queries?
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